Instagram introduces 'screen-grab warning'

Social media applications have been adopting each others USPs to improve their own user experience. Some have met with success while others have removed, replaced or have gone back to the drawing board to up the ante on the competition. 

The most recent cross-application inspiration has shown up on Instagram which after taking cues from Snapchat introduced Instagram Stories which allows you to post self-destructing messages to friends. 

In a world where everyone is taking dozens of screenshots everyday, the utility of self-destructing pictures fails to impress. If the app could restrict a user from taking a screen-grab, I would be interested. 

Unless there is a USP to this new feature that I am missing, being warned that the indecent temporary-picture you just posted has been screen-grabbed will probably not have any positive impact on your mood or general wellbeing, specially if that screen-grab ends up being circulated far and wide. 

Also, the new feature applies only to Instagram Stories, the temporary pictures or 'disappearing messages' introduced recently. You can continue to screen-grab the regular pictures to share with your friends and Instagram has no problem with you doing that.

The folks at Instagram will hopefully go back to the drawing board and come up with a feature that is less copy-pasted from the competition and has more utility for the end user.