Post Malone teams up with Raising Cane's for limited-edition collector's cups

Post Malone collaborates with Raising Cane's to release limited-edition collector's cups featuring his image

By
Web Desk
|
Post Malone teams up with Raising Canes for limited-edition collectors cups

Post Malone's collaboration with Raising Cane's has sparked excitement among fans, even though the rapper didn't showcase his lyrical skills. 

The partnership between Malone and the popular chicken chain involves the release of collector's cups featuring the image of the "Rock Star" performer. 

These specially designed cups showcase Malone's tattoos, with some displaying a close-up of his face, while others depict a cartoon version of him holding a microphone and a Cane's soft drink. 

This collaboration comes after Malone and Todd Graves, the CEO and founder of Raising Cane's, opened a joint location near the rapper's home in Midvale, Utah, a few months ago.

To introduce the limited edition 32-ounce cups, which went on sale on Wednesday, Malone unveiled an advertisement that pays homage to the 1983 crime drama "Scarface," directed by Brian De Palma. 

The commercial draws inspiration from the film's iconic "Push It to the Limit" montage, which portrays the ascent of Tony Montana, played by Al Pacino, as his cocaine empire thrives.

The commercial, set to the tune of Paul Engemann's song "Push It to the Limit," features a close-up shot of chicken strips sizzling in a deep fryer, Malone's engaging conversation with Graves and the employees of Raising Cane's carrying Malone's guitar and a mannequin resembling the rapper into the pink-themed Midvale location of the chain.