Is Saudi food chain AlBaik coming to Pakistan?

Jeddah-based food chain’s broasted chicken, fries, nuggets and sauces are very popular among people

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APP
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In this undated photo, salesmen are dealing with customers at an outlet of Al Baik Food System Company. — AlBaik website/File
In this undated photo, salesmen are dealing with customers at an outlet of Al Baik Food System Company. — AlBaik website/File 

AlBaik Food System Company — a popular Saudi food chain — is expected to make its debut in Pakistan as a memorandum of understanding (MoU) has been signed between the company and Gas and Oil Pakistan Ltd (Go) under the Saudi Ministry of Investment.

The Jeddah-based food chain’s broasted chicken, fries, delicious nuggets and a myriad of sauces are very popular among the people. Most of Pakistani expatriates believe that the visit to Saudi Arabia is incomplete without this delicious chicken.

Reflecting Saudi Vision 2030 to enhance exports of rich national expertise and open new horizons for Saudi commercial expansion globally, this agreement would explore the possibility of establishing a strategic partnership to set up and operate Al Baik restaurants in Pakistan, marking a key step in Al Baik’s expansion strategy across the country.

The signing ceremony was held under the patronage of Saudi Minister of Investment, Engineer Khalid Al-Falih, and high-ranking delegations from both Saudi and Pakistani sides in attendance.

MoU signed between the AlBaik Food System Company and Gas and Oil Pakistan Ltd (Go) under the Saudi Ministry of Investment on October 11, 2024. — APP
MoU signed between the AlBaik Food System Company and Gas and Oil Pakistan Ltd (Go) under the Saudi Ministry of Investment on October 11, 2024. — APP

This event is the result of the Saudi Ministry of Investment’s persistent efforts to empower Saudi brands to expand internationally and enhance the kingdom’s standing in the global economic arena.

Go, in which Saudi Aramco has acquired a 40% stake, is a leading player in Pakistan’s oil and gas sector. This partnership underscores the kingdom’s commitment to diversifying its economy and creating new growth opportunities in foreign markets.

This initiative highlights the crucial role played by the Saudi Ministry of Investment in realising the objectives of Vision 2030 and reinforcing the kingdom’s position as a leading economic force both regionally and globally.