January 02, 2025
Meghan Markle could make a massive amount of money with her Instagram return.
As the Duchess of Sussex made a surprising move with her social media return, royal experts predicted how much she could earn.
According to a Mirror report, Tom South, director of Marketing at Epos Now, stated, “Considering her celebrity status, global influence, and personal branding as a modern royal turned advocate for social causes, she can definitely mint a lot of money.”
He estimated, “Her potential Instagram valuation could already exceed $10million (£8m) based on her current follower count of 775k, the rapid rate of follower growth, and her ability to attract luxury, lifestyle, and philanthropic brands.”
Tom also suggested, “If her follower count surpasses the 10 million mark (which is likely in future given her visibility and media traction), her account's worth would easily climb into the $50–$100 million range (£40m-£80m).”
Additionally, Tom calls Meghan a “hybrid influencer- someone who can merge influence with impact,” adding that “she can move entire conversations around social justice, mental health, and gender equity, making her more of a culture shaper than a product promoter.”